ROX erupted on the Sioux Falls scene in 1976 as a four piece hard rock band equipped with bombastic special effects to accompany their loaded sonic assault including explosions, flame and flash pots and large doses of fog and lighting. ROX incorporated glam in their look and sound. The members also took stage names to complete the image. Dave Vanderlinde became David Jade. Drummer Rex Scott became Rex Ruby. Rhythm guitarist Gordy Gunderson became Gordy Gold and lead guitarist Dale Callies became Dale Diamond. The group performed all over the upper midwest region until 1980 and were also asked to open for national acts. The band reunited for one set in 2009.